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Jammy Devil
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Re: Forum Comes Home

Post by Jammy Devil » Thu Jan 30, 2014 11:56 am

Good morning, scooter. :wave:

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Re: Forum Comes Home

Post by mabotham » Thu Jan 30, 2014 12:07 pm

Make it more like animal farm.. The book I mean!


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Re: Forum Comes Home

Post by Cirrus » Thu Jan 30, 2014 12:13 pm

SimonB wrote:I'm with Steve - needs 3rd party to keep it from being a CWL selling tool


will this get edited out in the future ?)
Will what get edited out..? All I can see is this;

Image




Sorry - couldn't resist ;)
“The church says the earth is flat, but I know that it is round, for I have seen the shadow on the moon, and I have more faith in a shadow than in the church” - Fernão de Magalhães

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Re: Forum Comes Home

Post by scooter » Thu Jan 30, 2014 12:16 pm

mabotham wrote:Make it more like animal farm.. The book I mean!
Any nominations for Squealer?

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Re: Forum Comes Home

Post by Cirrus » Thu Jan 30, 2014 12:23 pm

Having pondered this I am of the opinion it doesn't matter in the slightest; CWL may now own the Domain name and the database, but they don't own us!

If they start buggering us around - and I don't believe for a moment they will - then the first thing that happens is that all the other watch forums would be told about it... for zero net gain to CWL.

Second thing is that we start a new forum for almost no money and carry on as we were - only this time we take adverts from Bremont ;)
“The church says the earth is flat, but I know that it is round, for I have seen the shadow on the moon, and I have more faith in a shadow than in the church” - Fernão de Magalhães

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Re: Forum Comes Home

Post by akirk » Thu Jan 30, 2014 12:50 pm

Cirrus wrote:...only this time we take adverts from Bremont ;)
do you think they would allow us to trade in our CWL watches for Bremonts on a 1:1 basis?!
yippee!

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Re: Forum Comes Home

Post by Fnew » Thu Jan 30, 2014 1:02 pm

akirk wrote:
Cirrus wrote:...only this time we take adverts from Bremont ;)
do you think they would allow us to trade in our CWL watches for Bremonts on a 1:1 basis?!
yippee!

Alasdair
If they do, I'm all in!
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Re: Forum Comes Home

Post by downer » Thu Jan 30, 2014 1:20 pm

I am a member of a Bremont forum. The founder of that forum has moved on and the forum is now moderated by a Bremont employee.

In my opinion, this has changed the feel of that forum. Several topics have been started with a clear "market research" agenda, and there are plenty of replies from the moderator (on many topics) which are clearly "spin" and "marketing speak". Sensitive/critical posts also seem to have reduced (although there were never many in the first place).

___________________________________________________

This (CWF) forum already has an element of marketing involvement (for example, the forum watch of the year, the annual chat with Chris, etc) and personally, I have doubts that the company will be able to resist utilising it further.

We shall see. :)
Richard

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Re: Forum Comes Home

Post by welshlad » Thu Jan 30, 2014 1:32 pm

I think Richard's example illustrates quite nicely the risks to the forum. But put it under the control of an independent 3rd party and that risk largely goes away. Simples. A trust would be dead simple to set up too.
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Re: Forum Comes Home

Post by akirk » Thu Jan 30, 2014 2:14 pm

to be fair though - we haven't really objected to 'market research' within this forum - it is a two way conversation with CWL - we get previews and chats with CW / they get our views and thoughts - though I suspect that they have a balance of views from a number of sources...

I really doubt it is going to make much difference (though we wait and see) I also doubt that CWL would have any reason or desire to put it into a trust etc. They are undoubtedly building a brand / company they will wish to exit at some point (they have investors) - owning the forum is a good strategy as a part of that - to have it in trust would be a weakness.

will be interesting to see what happens...

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Re: Forum Comes Home

Post by SimonB » Thu Jan 30, 2014 3:00 pm

Possible that the 3rd party idea could be seen as a weakness by future purchasers - equally could be seen as a strength - confidence in product is a difficult area - perhaps a new approach to something like this would be seen in that light
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Re: Forum Comes Home

Post by downer » Thu Jan 30, 2014 3:10 pm

As another example, I have just read a topic on TZUK, posted by the forum owner (and custodian of a few watch brands).

The post draws attention to the recent case involving apparent defects in a Martin Baker ejector seat, and is entitled "Would you want to be associated with this company?".

In my opinion, this post was clearly intended to highlight the link between Martin Baker and Bremont, and consequently, lead to a nice bit of Bremont bashing............. The forum disciples did not disappoint and piled in with inane comments... thereby creating a bit more anit-Bremont feeling and (subtley) a bit more loyalty to the house of eddie.

Of course, this is not the first time these tactics have been deployed - in fact CW has been the victim of several TZUK witchhunts.

The fact that the topic was started by the forum owner leaves a sour taste.. It was a cheap shot.

I'm not suggesting for a moment that this forum (or its new owners) would take this path. I am simply highlighting the risk created when a person or company has a strong/vested interest in the content of a public forum.
Richard

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Re: Forum Comes Home

Post by Cirrus » Thu Jan 30, 2014 3:32 pm

Watch-hunts...
“The church says the earth is flat, but I know that it is round, for I have seen the shadow on the moon, and I have more faith in a shadow than in the church” - Fernão de Magalhães

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Re: Forum Comes Home

Post by akirk » Thu Jan 30, 2014 3:32 pm

Richard, I think that is a good illustration... for me though I would hope that there is a little more maturity and business nous at CWL - if there proves not to be, then I suspect that I and many members here would simply decamp - I am sure they are aware of that risk... personally I would give them one chance to get it wrong and tell them! Any more would put me off...

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Re: Forum Comes Home

Post by downer » Thu Jan 30, 2014 3:48 pm

akirk wrote:personally I would give them one chance to get it wrong and tell them! Any more would put me off...

Agreed. Innocent until proven guilty... but perception is reality... therefore, innocent until people think otherwise...
Richard

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