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CW spin on the Patek tagline

Posted: Fri Sep 06, 2019 10:05 pm
by CBMVic20
Don't know if anyone saw this but in the latest Loupe (last page), there is a full page CW ad about servicing where they take the Patek tagline and put a spin on it.

I like it :thumbup:

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Re: CW spin on the Patek tagline

Posted: Fri Sep 06, 2019 10:24 pm
by biggus_richus
I saw it, but I am unfamiliar with the Patek tag line.

Re: CW spin on the Patek tagline

Posted: Fri Sep 06, 2019 10:25 pm
by what-time-is-it
Yes, mentioned here.
viewtopic.php?f=1&t=52704

Re: CW spin on the Patek tagline

Posted: Sat Sep 07, 2019 9:52 am
by Bungle-ator
I didn't notice it when I was skimming Loupe.

It's very poor and lazy. Their marketing guys should be coming up with their own stuff rather than stealing another companies great tagline and making it not quite so good.

I'm not sure it's true either as they don't currently seem to be very good at looking after other people's watches.

Re: CW spin on the Patek tagline

Posted: Sat Sep 07, 2019 1:25 pm
by DavecUK
I remember the PP tag line over the years and it never quite resonated with me. I own a watch because I like it, not because of it's value. A watch I value equally with my more expensive watches is a worthless piece of 15 + year old Casio that has travelled the world with me literally and never missed a beat. When a watch is passed on to a family member, it's value should always be something of you in that watch. I have personal experience of watches so valuable I didn't want to wear them and my family members not really interested So I put my money where my mouth is and sold them.

I re learned, buy what you like and buy it for yourself. Only by the pleasure you take in something does it have any intrinsic value and thus any "real" value to your decendants. A marketing tag line CW might do well to develop!

CW Motto, not bad, no problem with it, does it resonate with me...not really. I also think the service interval piece isn't doing them any marketing favours as most would get a movement serviced every 5 to 7 years.

Re: CW spin on the Patek tagline

Posted: Sun Sep 08, 2019 5:47 am
by ScofieldReturns
this topic is useless for those of who don't know the patek tagline...do you care to share?

Re: CW spin on the Patek tagline

Posted: Sun Sep 08, 2019 7:37 am
by Amor Vincit Omnia
ScofieldReturns wrote: Sun Sep 08, 2019 5:47 am this topic is useless for those of who don't know the patek tagline...do you care to share?
This might help...

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Re: CW spin on the Patek tagline

Posted: Sun Sep 08, 2019 8:52 am
by TheBeatles
ScofieldReturns wrote: Sun Sep 08, 2019 5:47 am this topic is useless for those of who don't know the patek tagline...do you care to share?
Slightly unnecessary post as a simple Google search, as Steve has shown, would have produced the answer.

Re: CW spin on the Patek tagline

Posted: Sun Sep 08, 2019 8:44 pm
by ScofieldReturns
TheBeatles wrote: Sun Sep 08, 2019 8:52 am
ScofieldReturns wrote: Sun Sep 08, 2019 5:47 am this topic is useless for those of who don't know the patek tagline...do you care to share?
Slightly unnecessary post as a simple Google search, as Steve has shown, would have produced the answer.
No, it is absolutely not an unnecessary post. A topic's OP should have all of the pre-requisite info in it in order to fully appreciate the topic. the OP was missing 50% of its needed content. Of course I can go and google it...but the onus is on the topic creator to provide the needed info.

Re: CW spin on the Patek tagline

Posted: Sun Sep 08, 2019 8:55 pm
by Amor Vincit Omnia
The answer is above. No need to fight over it.

Re: CW spin on the Patek tagline

Posted: Sun Sep 08, 2019 8:58 pm
by watchaholic
When I first saw it I just hoped it wasn't deliberate. Recommending regular service is a great thing, as long as you are adequately staffed. And for all their accomplishments in mass production, hats off to ETA and Sellita. A bit of a stretch, IMHO, if trying to compare either to a Patek movement.

Re: CW spin on the Patek tagline

Posted: Mon Sep 09, 2019 7:36 am
by sproughton
ScofieldReturns wrote: Sun Sep 08, 2019 8:44 pm
TheBeatles wrote: Sun Sep 08, 2019 8:52 am
ScofieldReturns wrote: Sun Sep 08, 2019 5:47 am this topic is useless for those of who don't know the patek tagline...do you care to share?
Slightly unnecessary post as a simple Google search, as Steve has shown, would have produced the answer.
No, it is absolutely not an unnecessary post. A topic's OP should have all of the pre-requisite info in it in order to fully appreciate the topic. the OP was missing 50% of its needed content. Of course I can go and google it...but the onus is on the topic creator to provide the needed info.
You're going to really struggle with most posts on most forums if that's your view.

Re: CW spin on the Patek tagline

Posted: Tue Sep 10, 2019 2:31 am
by KevinB
DavecUK wrote: Sat Sep 07, 2019 1:25 pm ... 15 + year old Casio that has travelled the world with me literally and never missed a beat. When a watch is passed on to a family member, it's value should always be something of you in that watch. ...
I've got a nearly 20 year old Tissot chronograph I purchased in Grenoble and has been in 30+ countries and 6 continents. It may only be quartz and only cost $130, but that is my most valuable watch to me. That's the watch I'd like to know is going to someone who will love it. My C60 GMT? That can go to my second favorite person.

Re: CW spin on the Patek tagline

Posted: Wed Sep 11, 2019 2:17 am
by ScofieldReturns
sproughton wrote: Mon Sep 09, 2019 7:36 am
ScofieldReturns wrote: Sun Sep 08, 2019 8:44 pm
TheBeatles wrote: Sun Sep 08, 2019 8:52 am

Slightly unnecessary post as a simple Google search, as Steve has shown, would have produced the answer.
No, it is absolutely not an unnecessary post. A topic's OP should have all of the pre-requisite info in it in order to fully appreciate the topic. the OP was missing 50% of its needed content. Of course I can go and google it...but the onus is on the topic creator to provide the needed info.
You're going to really struggle with most posts on most forums if that's your view.
and yet i don't since most people are savvy enough to provide proper context to their OP

Re: CW spin on the Patek tagline

Posted: Wed Sep 11, 2019 5:19 am
by Amor Vincit Omnia
It takes about the same amount of time to answer a question as it does to write a post criticising someone for asking it. :yawn: