Search found 424 matches
- Sat Nov 26, 2022 12:45 am
- Forum: General Discussion
- Topic: CWL of the day
- Replies: 43350
- Views: 2536244
- Thu Aug 18, 2022 7:42 pm
- Forum: Other Brands
- Topic: Tribus Watches
- Replies: 971
- Views: 58536
Re: Tribus Watches
I thought setting up the new company was the only way they could untie their hands from the Liverpool deal to get access to the stock, which was being held by the manufacturer? (I may have completely misunderstood) By doing that they were able to go through with the fire sale(s) to recoup enough to...
- Wed Aug 17, 2022 5:05 pm
- Forum: Other Brands
- Topic: Tribus Watches
- Replies: 971
- Views: 58536
Re: Tribus Watches
I thought setting up the new company was the only way they could untie their hands from the Liverpool deal to get access to the stock, which was being held by the manufacturer? (I may have completely misunderstood) By doing that they were able to go through with the fire sale(s) to recoup enough to...
- Sun Aug 14, 2022 11:33 pm
- Forum: General Discussion
- Topic: CWL of the day
- Replies: 43350
- Views: 2536244
Re: CWL of the day
Ok, so the pic is from a couple of days ago but I’ve been wearing this all weekend!
The ZuluDiver strap is really comfortable in this heat
The ZuluDiver strap is really comfortable in this heat
- Tue Aug 09, 2022 11:34 pm
- Forum: Other Brands
- Topic: Non CW of the Day
- Replies: 75430
- Views: 3872167
Re: Non CW of the Day
I know there’s a lot of these out there but I decided I just had to have one.
Just so nice to wear and spend, far too many, hours just staring at this classic lines and perfect finishing!
Just so nice to wear and spend, far too many, hours just staring at this classic lines and perfect finishing!
- Fri Aug 05, 2022 12:02 am
- Forum: Other Brands
- Topic: Non CW of the Day
- Replies: 75430
- Views: 3872167
- Tue Jul 05, 2022 3:05 pm
- Forum: General Discussion
- Topic: Fastest Finger on the Button
- Replies: 384
- Views: 21660
- Sat Apr 30, 2022 11:19 pm
- Forum: General Discussion
- Topic: CW Marketing spend
- Replies: 46
- Views: 2771
Re: CW Marketing spend
You don’t really ‘get’ marketing do you Phil? Amazon is a retail outlet featuring product shots. That is their shop window not their marketing campaign. As it happens I’m working with Amazon on marketing right now so, yes, I do know what I’m talking about. Here’s Amazon’s latest large budget advert...
- Sat Apr 30, 2022 6:06 pm
- Forum: General Discussion
- Topic: CW Marketing spend
- Replies: 46
- Views: 2771
Re: CW Marketing spend
It’s a strange world when people who are professionals at their jobs and have worked in those positions for over 40 years are ridiculed by people who have nothing to do with that profession but like to try and force their opinions on others. . . Welcome to the club. Nothing to do with marketing in ...
- Sat Apr 30, 2022 5:54 pm
- Forum: General Discussion
- Topic: CW Marketing spend
- Replies: 46
- Views: 2771
Re: CW Marketing spend
When it comes to advertising who knows what works. It's clear that modern advertising is far more subtle than that of years ago though. That's why these viral campaigns work. It doesn't seem to be about just hammering home a repetitive message any more. I'm no expert, but I find the Apprentice some...
- Sat Apr 30, 2022 5:47 pm
- Forum: General Discussion
- Topic: CW Marketing spend
- Replies: 46
- Views: 2771
Re: CW Marketing spend
[ I thought you said that “Yet more dark images in which the watch cannot be seen properly” and that this was a sad trend. This inferring that you believed light and clear product shots were a requirement of successful marketing. The creative experts at, arguably the largest and most successful mar...
- Wed Apr 27, 2022 12:53 am
- Forum: General Discussion
- Topic: CW Marketing spend
- Replies: 46
- Views: 2771
Re: CW Marketing spend
The CW videos I’ve seen usually try to be a bit abstract. Is this a current trend in advertising? I quite often see (on TV) adverts for current release films and I have no idea what the film is actually about. I’ve worked on a lot of movie launches. Everything from huge major studio blockbusters to...
- Wed Apr 27, 2022 12:38 am
- Forum: General Discussion
- Topic: CW Marketing spend
- Replies: 46
- Views: 2771
Re: CW Marketing spend
And that's all fine and dandy except that I didn't say they should use 'a bloody great, screen filling product image'. Anecdotally however, the number of times I DO see a comment on various FB pages or forums stating that the end-user's on-the-wrist photo is so much better than the murky stock imag...
- Sun Apr 24, 2022 10:40 pm
- Forum: General Discussion
- Topic: CW Marketing spend
- Replies: 46
- Views: 2771
Re: CW Marketing spend
NB - We should always remember that people here are not part of any mainstream ad campaign target audience. They are advertising to build awareness to a much broader set of target audiences and to generate longer-term brand saliency and awareness. This point is also good to keep in mind. I’m alread...
- Fri Apr 22, 2022 8:31 pm
- Forum: General Discussion
- Topic: CW Marketing spend
- Replies: 46
- Views: 2771
Re: CW Marketing spend
Yet more dark images in which the watch cannot be seen properly. It's long been a theme, sadly. They showed an example of a brand in the same sector who had an interesting looking ad who then dropped in a bloody great, screen filling product image. It was very clear and showed lots of detail. The d...