TheBeatles wrote: ↑Sat Feb 18, 2023 8:38 am

Bahnstormer_vRS wrote: ↑Fri Feb 17, 2023 8:51 pm
Really?

What about the fact that there are the following Watch Brand x Football Club link ups;-

TAG Heuer x Manchester United

IWC x Tottenham Hotspur

Hublot x Juventus, Chelsea, Ajax, Benfica, Boca Juniors

Richarde Mille x Paris Saint-Germain

. . . amongst others?

I'll advocate that CW are in reasonably exalted company. Just my two pence worth.

Guy

I take your point Guy, but not sure EFC are in the same exalted company as above, same league as some. But that’s as far as it goes.

And they’ll lose a lot of TV coverage after relegation! Which means less global brand recognition. May have been a bad move by CW.

As long as no reference to them appears on the watches I’m not bothered either way. But if it sneaked it somewhere, that would be me finished with the brand. Not likely though, I would imagine, apart from a LE perhaps.

‘Exalted company?’ They’re the 18th wealthiest club in the World having slipped from 17th last year according to Deloitte.

‘Same league as some?’ Erm…they’re in the Premier League and have played in the top flight of English football for longer than any other club in England.

It’s clear that you’re hoping that they get relegated (can’t think why ) but do bear in mind that it’s been 74 years since that has happened. Which is pretty staggering in itself.

If you are genuinely concerned, you must be as you’ve articulated it here, that CW would start to put Everton’s name (‘sneakily’ or otherwise) on all of their watches, then with the greatest of respect I’d suggest a quiet lie down in a darkened room for a couple of days.

As for being ‘finished with the brand’, do you think that threat might change Mike France’s thinking and marketing strategy on this?

I think your being a bit of a mischievous LFC fan, possibly not from the local area where genuine, normally older LFC fans would never want to see the loss of the derby just as I would never want to see LFC relegated for the same reason…even if Chris Ward came back and slapped the lyrics to ‘Walk On’ onto the back of every Sealander and had the Bel Canto play that funeral dirge I’d still probably stay with the brand as long as the price and quality was right.

By the way…you do know that Paul McCartney followed Everton FC…
(This is meant as a lighthearted post…even if I’m a bit precious about Everton…)

Having lived in the Toon, I have a great affinity with that club and many Geordie mates. I’m enjoying their renaissance. No ‘cheap shot’ intended but I do, however, appreciate your intimate knowledge about ‘relegation’. Howay the Lads…

A1soknownas wrote: ↑Sat Feb 18, 2023 9:59 am CW could sponsor anyone in the Premier League and the potential exposure is massive.

Whilst there may be a synergy in values of CW and a particular club the reason they or any other brand whether established or upcoming is the obvious exposure regardless of whether they win or lose.

Surprisingly the Merseyside derby was recently the most watched game in the UK in Premier league history.

The branding is very clear around the pitch during games and afterwards in post match interviews with millions of viewers worldwide for each game. The Premier league is shown in 97% of countries across the world with a cumulative audience in excess of 3 billion per season. If only a small fraction spot the brand and Google it out of curiosity the job is done.

BTW, this is way different to the Tribus/Liverpool deal already where they used the club logo on watches and were the timing partner. Tribus was never shown on the sponsor boards, in post match interviews or on the wrist of the manager.

You'd expect contract clauses for relegation are standard but I reckon Dyche may do the job needed and keep them safe...

Absolutely nailed it. The proof of the pudding is that I bought THREE LFC branded Tribus watches (for my Koppite red mates obviously) and I own a TRI-04 which is a belter. Now I do know that you definitely are a Red…