London is back

Discuss Christopher Ward watches
Leo David
Senior Forumgod
Senior Forumgod
Posts: 1840
Joined: Sun Aug 07, 2011 1:57 pm
CW-watches: 3
Location: London

Re: London is back

Post by Leo David »

downer wrote:Fixed the wrong part of the problem IMO.

Image

Doesn't change anything for me......
Quite so.
User avatar
mabotham
Senior Forumgod
Senior Forumgod
Posts: 2895
Joined: Mon Jul 12, 2010 11:10 am
CW-watches: 5
LE-two: yes
Location: Chesterfield

Re: London is back

Post by mabotham »

London does unify the logo more. When will this logo be rolled out? Once all current ones have sold out or a cut off date ?
User avatar
theague
Senior
Senior
Posts: 63
Joined: Tue Aug 31, 2010 11:32 pm
CW-watches: 3
Location: Tacoma, WA

Re: London is back

Post by theague »

Have any watches been produced with just the Chr.Ward?
User avatar
Tyke
Senior Forumgod
Senior Forumgod
Posts: 5944
Joined: Mon Nov 29, 2010 9:47 pm
CW-watches: 0

Re: London is back

Post by Tyke »

theague wrote:Have any watches been produced with just the Chr.Ward?
Special edition C11 for the HRDC historic racing drivers club has it on the dial.

Pilot watch for a drivers club ????? :? Next out is rumoured to be a crimson faced C600 Tri Tech for the RAF Red Devils! :D
User avatar
asqwerth
Senior Forumgod
Senior Forumgod
Posts: 3031
Joined: Thu Sep 23, 2010 5:47 am
CW-watches: 8

Re: London is back

Post by asqwerth »

Hmmm.

Image

It does make some sense to have "London" there, if CWL are going to persist in using that archaic English-style abbreviation in their name.

Also, the mark's aesthetically more balanced and less lop-sided with the addition of "London".

As for whether the mark itself is actually appropriate for the watches however, I'm not sure. IMO, it now feels even more like a fashion label.
C5As~FLE12R~W61~C60GMT~FLE15
Nomos Orion33/Tetra2~BallEH~Montblanc~Tudor BB36~Archimede36~Damasko~Revue T~BremontSolo37
Vintage~Bulova23~Polerouter~Wittnauer~Longines~Omega~Soumar~Eterna~Gruen

Quartz~Matisse~FLE17~Ebel~Citizen
User avatar
Tyke
Senior Forumgod
Senior Forumgod
Posts: 5944
Joined: Mon Nov 29, 2010 9:47 pm
CW-watches: 0

Re: London is back

Post by Tyke »

asqwerth wrote:Hmmm.

Image

It does make some sense to have "London" there, if CWL are going to persist in using that archaic English-style abbreviation in their name.

Also, the mark's aesthetically more balanced and less lop-sided with the addition of "London".

As for whether the mark itself is actually appropriate for the watches however, I'm not sure. IMO, it now feels even more like a fashion label.
julywest
Senior Guru
Senior Guru
Posts: 468
Joined: Sun Nov 27, 2011 3:34 am

Re: London is back

Post by julywest »

JAG wrote:Chr.Ward
London

Will look PANTS IMOHO

What a total load of rubbish it will look unbalanced and no one will know what the Chr stands for , When that appears on the faces no more will be posted to this address :shock:
What does PANTS stand for?
User avatar
Russ-Shettle
Senior Forumgod
Senior Forumgod
Posts: 2080
Joined: Wed Feb 13, 2008 7:15 pm
CW-watches: 1
Location: Brandywine Maryland, USA

Re: London is back

Post by Russ-Shettle »

Kip wrote:Many have voiced their displeasure over the CWL logo change and the removal of "London" from said logo.

It is with great pleasure that I inform you that "London" shall be reinstated. The rest of the new logo shall remain as is with London going underneath as in the past.

Despite what you may read on the forum that the new logo is disliked, the vast majority of customers etc seem to be in favor of the new version.

The identity of London to the brand overall is extremely important in my view. Although I myself understood the change, even if I did not object to the new logo, I prefer the logo with "London" included.

Kudos to CW for reconsidering and restoring "London" to where it belongs. :clap:
I myself never had a problem with the new logo. The dislike on here was a little over-done and didn't want to jump on that band wagon. We all need something to bitch about and this subject gave the opportunity. I also think that "London" gives Christopher's watches a real touch of class. London is a classy place. "From London" refers to the man, CW, not the watches, which now are made in Switzerland. I never saw it to be anything different than that. I think maybe, CW just wanted an iron clad association with being "Swiss Made" and figured "London" would leave some customers confused and wondering, perhaps.
User avatar
asqwerth
Senior Forumgod
Senior Forumgod
Posts: 3031
Joined: Thu Sep 23, 2010 5:47 am
CW-watches: 8

Re: London is back

Post by asqwerth »

julywest wrote:
JAG wrote:Chr.Ward
London

Will look PANTS IMOHO

What a total load of rubbish it will look unbalanced and no one will know what the Chr stands for , When that appears on the faces no more will be posted to this address :shock:
What does PANTS stand for?
It's not short for anything; it's used here to mean "terrible". So if you were watching your favourite team play badly, you could say "they were pants". I have never understand this usage, to be honest. :?
C5As~FLE12R~W61~C60GMT~FLE15
Nomos Orion33/Tetra2~BallEH~Montblanc~Tudor BB36~Archimede36~Damasko~Revue T~BremontSolo37
Vintage~Bulova23~Polerouter~Wittnauer~Longines~Omega~Soumar~Eterna~Gruen

Quartz~Matisse~FLE17~Ebel~Citizen
User avatar
Amor Vincit Omnia
Moderator
Moderator
Posts: 28712
Joined: Sat Jun 11, 2011 7:34 pm
CW-watches: 3
Location: Norfolk, UK

Re: London is back

Post by Amor Vincit Omnia »

julywest wrote:What does PANTS stand for?
A transatlantic semantic shift. PANTS to you guys are what we call trousers...to us they are underpants. It's just a way of saying something is useless.

FWIW I'm equally happy with the old and new logos 8)
Steve
Linguist; retired teacher; pilgrim; wannabe travel writer

Walk a while in others' shoes...

Take nothing but pictures, leave nothing but footprints, kill nothing but time
User avatar
jmarchitect
Senior Forumgod
Senior Forumgod
Posts: 4406
Joined: Thu Nov 18, 2010 7:00 pm
CW-watches: 3
Location: sunny south coast, UK

Re: London is back

Post by jmarchitect »

downer wrote:Fixed the wrong part of the problem IMO.

Image

Doesn't change anything for me......
I liked the Chr.WARD logo and I like this version even more. Balance, poise, elegance, class. It says them all. Or at least it does to me. 8)
CornishDave
Senior Forumgod
Senior Forumgod
Posts: 2320
Joined: Thu Aug 13, 2009 11:02 am
CW-watches: 8
Location: Northumberland

Re: London is back

Post by CornishDave »

I am remaining on the fence on this one. I think Chr Ward pretty stupid, but I do not really care about logos, they can put Pickles on the watch if they want, it's not something I can get wound up about!
Trophy
Senior
Senior
Posts: 160
Joined: Sat Nov 15, 2008 2:41 pm
CW-watches: 5
Location: UK

Re: London is back

Post by Trophy »

Russ-Shettle wrote:
Kip wrote:Many have voiced their displeasure over the CWL logo change and the removal of "London" from said logo.

It is with great pleasure that I inform you that "London" shall be reinstated. The rest of the new logo shall remain as is with London going underneath as in the past.

Despite what you may read on the forum that the new logo is disliked, the vast majority of customers etc seem to be in favor of the new version.

The identity of London to the brand overall is extremely important in my view. Although I myself understood the change, even if I did not object to the new logo, I prefer the logo with "London" included.

Kudos to CW for reconsidering and restoring "London" to where it belongs. :clap:
I myself never had a problem with the new logo. The dislike on here was a little over-done and didn't want to jump on that band wagon. We all need something to bitch about and this subject gave the opportunity. I also think that "London" gives Christopher's watches a real touch of class. London is a classy place. "From London" refers to the man, CW, not the watches, which now are made in Switzerland. I never saw it to be anything different than that. I think maybe, CW just wanted an iron clad association with being "Swiss Made" and figured "London" would leave some customers confused and wondering, perhaps.
Always thought CW "the man" was from Liverpool? (or did I just make that up?)

Trophy
TempusFugit
Senior Expert
Senior Expert
Posts: 267
Joined: Sat Feb 04, 2012 6:31 pm
CW-watches: 4

Re: London is back

Post by TempusFugit »

A good move. "London" is a highly desireable name to have on a clock so why not quality watches?
Four CWs and too many others to list!
And loads of clocks.
And bicycles.
User avatar
Jammy Devil
Senior Forumgod
Senior Forumgod
Posts: 1971
Joined: Thu Jul 21, 2011 8:53 am
CW-watches: 3
LE-three: yes

Re: London is back

Post by Jammy Devil »

I thought Christopher Ward's H.Q. was in Maidenhead, not London. :shock:
Have they moved from Maidenhead ?
Or is Maidenhead now London ?