Christopher Ward and the birds - A Mike France interview

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Christopher Ward and the birds - A Mike France interview

Post by albionphoto »

I happened across the new "Superlative" podcast from Ablogtowatch featuring Ariel Adams interviewing Mike France. It's a bit over an hour long but does have some new(-ish) insights from Mike especially about the early days of CW. There's also an amusing section on market segmentation (that's us btw) and how they use a birds metaphor for customer groups.

https://www.ablogtowatch.com/superlativ ... pher-ward/

I'm clearly not a peacock or a cuckoo. Is there a "pain in the bum" bird?
Mark
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Re: Christopher Ward and the birds - A Mike France interview

Post by albionphoto »

oops. Just noticed another thread on this. Apologies to the Mods.
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Re: Christopher Ward and the birds - A Mike France interview

Post by JAFO »

wrt The Birds, I think there's a lot of vultures circling round end of year sales, and magpies picking up nice shiny baubles all the while.
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Re: Christopher Ward and the birds - A Mike France interview

Post by albionphoto »

Well as someone who did quite well out of the NN sale this January I must be one of the vultures. Squawk, squawk.
Although I do like the idea that a mischief of magpies were complaining that the vouchers went away and they couldn't buy shiny things anymore.
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Re: Christopher Ward and the birds - A Mike France interview

Post by Bahnstormer_vRS »

albionphoto wrote:oops. Just noticed another thread on this. Apologies to the Mods.
Don't worry Mark, I hadn't noticed there is another thread either; it depends on which order one reads 'unread' posts. :oops: :oops:

Guy

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